Empathize

Ready to meet your clients?

THE DESIGN MODEL

A framework for problem solving.

As we solve for our client’s needs and goals, we use the Human-Centered Design process shown below. You’ll see this image in each step as a reminder of where you are throughout the challenge.

1
EMPATHIZE: Walk in your client’s shoes.
2
DEFINE: State your client’s needs and problems.
3
IDEATE: Dream up solutions to your client’s challenges..
4
PROTOTYPE: Make a model of your solution to show.
5
TEST: Try your solution out with others and get feedback.

Begin with empathize.

We start with empathize so you can see the world through someone else’s eyes – try your best to experience it the way someone else does.

Remember, we are trying to figure out “How might we help people thrive mentally and physically in the midst of COVID-19?”

Ready to begin? The first step is to meet Niko!

MEET NIKO

Niko is here as a guide for you on this adventure.

He will introduce you to people with a variety of strengths and challenges.

These people are your clients, the ones you want to design for. Find out everything you can about them by listening and keeping an open mind.

You will journey into different 360 virtual interview experiences. Click and drag to explore the scene.

MEET YOUR CLIENTS

Explore the interviews below to start your adventure.

Select an image, capture notes and learn more about this person through their story.

Consider: Need to emphasize the importance of understanding their identity, not just their needs.

  • What is said in the interview?
  • How do they feel?
  • What are some challenges they face?
  • What else do you notice about their interests and environment?
  • Can you uncover what they need? Remember, it’s about understanding their perspective.

Niko

25 Years Old
BUILD Program Manager and DJ

Benjamin

45 Years Old
Healthcare Provider

Mohamed

18 Years Old
High School Senior and Youth Entrepreneur

Mo

40 Years Old
Teacher and Entrepreneur

Yazmin

19 Years Old
College Student and Coder

Arturo

30 Years Old
Teacher

Got the client picked out? Highlight to get notes on who they are AND their needs and goals. Re-watch the interviews and take notes – get tons of details. Write your notes in your Designbook.

The next step includes describing your client and defining the problem that you will solve.

Here’s where you are on your journey…

Next Up: Define

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